Foundation Build

Turn hidden expertise into retrievable content.

The Foundation Build is for specialist retailers and knowledge-heavy businesses with a large catalogue or years of expertise sitting in emails and heads. If you run a local service business, start with Found by AI instead.

Implementation begins with an agreed audit and confirmed business facts. Deep Domain then fixes the technical, structural and content gaps that evidence supports.

£2,500 – £5,000Typical range
Scope

What a Foundation Build can cover

Technical retrieval

Meaningful initial HTML, indexability, canonicals, sitemap and robots rules, metadata and structured data.

Entity consistency

One confirmed source of truth for business name, contact details, service area, leadership, services and profile links.

Service and category architecture

Clear pages for what the business sells, who it helps and the questions customers ask before buying.

Knowledge extraction

Product detail, FAQs, compatibility information and specialist knowledge drawn from the people who actually know the niche.

Working method

Built with the client, not around them

The client remains the authority on products, services and facts. Deep Domain supplies the extraction process, structure, implementation and quality control.

1

Confirm the plan

Agree the action plan and owners.

2

Collect source material

Gather source material and canonical facts.

3

Prototype

Build one representative page or category.

4

Review

Check accuracy, voice and useful detail with the client.

5

Scale

Scale only after the pattern is approved.

6

Validate

Validate the live implementation and preserve the before-state.

The deliverable

Typical deliverables

✓Approved page and content architecture
✓Rewritten service, category or product content
✓FAQ and knowledge-base content in real question form
✓Entity and service schema based on confirmed facts
✓Technical retrieval and metadata corrections
✓Internal linking and source citations
✓Post-implementation crawl and remeasurement schedule
The exact mix is quoted from the audit. A small service business and a catalogue with thousands of products are not treated as the same project.
Quality and evidence rules

What Deep Domain will and won’t publish

AI-assisted production is always reviewed. Deep Domain does not invent product compatibility, staff experience, qualifications, customer outcomes, reviews or business facts. Unsupported claims are marked for confirmation instead of being published.

Foundation work improves the site’s ordinary SEO and customer usefulness as well as its AI readability. It does not guarantee that a specific provider will cite or recommend the business.

Start with evidence.

A Foundation Build is scoped from a measured audit, not a generic checklist.

View the audit
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